S/S 2019

LA MER - THE LIP VOLUMIZER

Packaging

MCGREGOR & MCGREGOR WAS APPROACHED BY LA MER TO CREATE THE PACKAGING OF ITS NEWEST LIP VOLUMIZER. THE FORM IS A CONTINUATION OF WHAT MCGREGOR DESIGNED FOR 'THE CONCENTRATE' WAND. ITS SILHOUETTE TAKES MINIMALIST CUES FROM THE SCIENTIFIC TEST TUBE.

PHOTO CREDIT / ESTEE LAUDER